NatRevMD

#91 Implementing the EOS System in Healthcare Practices

July 31, 2024 NatRevMD Episode 91

🎙️ Introduction and Background (00:04 - 03:52)
In this episode of RevMD, Dr. Heather Signorelli is joined by Amy Burke, a seasoned sales and marketing expert with 20 years of experience in the healthcare industry. Amy focuses on helping medical practices grow and improve their processes.

🏢 EOS System Overview (03:52 - 08:09)
Amy introduces the Entrepreneurial Operating System (EOS), which is designed to streamline and enhance business operations across three main areas: Sales/Marketing, Operations, and Finance. The EOS framework consists of six key components:

Vision
Data
Process
Traction
Issues
People

Amy emphasizes the importance of having fundamental processes in place before pursuing growth. She highlights the benefits of EOS, including improved communication, accountability, and measurement.

📊 Top EOS Strategies for Healthcare Practices (08:09 - 11:30)
Amy shares top strategies for implementing EOS in healthcare practices:

Level 10 Meetings: Regular, structured meetings to enhance communication.
Accountability Chart: Clearly defining roles and responsibilities.
Scorecard/KPIs: Measuring and managing key performance indicators (KPIs). Amy advises starting with 1-3 metrics and expanding over time.

🛠️ Implementing EOS in Practice (11:30 - 16:36)
The episode dives into practical steps for implementing EOS:

IDS Approach: A structured method to Identify, Discuss, and Solve issues.
Consistent Meetings: Engaging all staff members in regular meetings.
Encouraging Diverse Perspectives: Including various viewpoints in problem-solving sessions.
"Yes, and" Game: A brainstorming technique to foster creative solutions.

🤝 Closing Remarks and Contact Information (16:36 - 20:13)
In closing, Amy shares her website, abmarketingco.com, and mentions upcoming workshops focused on Google My Business. She also hints at the possibility of future EOS-focused workshops specifically tailored for the podcast audience.